www.ssoar.info Slowness logistics
نویسندگان
چکیده
Works conducted in logistics management mostly emphasize the importance of a ‘time compression’ strategy to develop a sustainable competitive advantage. At the level of the design, manufacturing or distribution of products to consumers, high-speed orientation is now considered to be a universal source of performance. Drawing from current developments in the French food retailing industry, the paper points to a possible alternative path based on ‘slowness’ logistics. This new time orientation is set in a context of the ‘theatricalization of low prices’ adopted by an increasing number of large retailers.
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